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Email + Text Marketing
Developed and executed email marketing initiatives to promote seasonal campaigns, increase product awareness, and sales. Launched and implemented SMS (text) marketing strategies in order to provide additional monthly revenue contributing channels into the marketing mix.
Mented Back in Stock
Email Focused On Back In Stock Product.
Loft Style Event
Email Focused On Branded Promotions.
Lou & Grey New Store Launch
Local Outreach To Promote First Set Of Store Openings.
Text - Mented Liquid Lipstick
Up-Sell Test To Increase Text AOV.
Full Circle Welcome Home Giveaway
Email To Promote New Homeowners Month And Giveaway.
Rituals Big Night In
Giveaway Email to Increase Brand Engagement, Social Followers And Email Subscribers.
Rituals Mother's Day
Email Test Focused On In-Store Traffic Incentives.
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Text A/B Testing - Text only Messages vs MMS Messaging.
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